We’re a full-service resale platform.

We provide the recommerce technology and strategy you need to meaningfully participate in the circular economy.

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Better for the planet. Better for brands. Better for consumers.

The resale market has grown exponentially and is projected to reach $77 billion within the next few years.

But brand-owned resale has typically been too costly and complex for brands to tap into the benefits of resale - sustainability, loyalty, acquisition, and more.

That’s why we founded Recurate. We want every brand to easily and profitably participate in the circular economy.

Our Story

Rooted in Sustainability

After 10+ years at the intersection of retail and sustainability, Recurate’s co-founders saw huge potential for brands to take part in resale, an industry growing exponentially faster than traditional retail. This could greatly reduce environmental impact for brands, but the technology was missing to make resale easy and profitable.

Experts in Recommerce

Recurate was founded in 2020 to make resale easier for brands and customers. A game-changing idea made possible with world-class leadership, including the former director of EILEEN FISHER Renew, former head of brand partnerships at TheRealReal, and a leader in ecommerce innovation who’s worked with brands the likes of Vans and Gucci.

Seamless Innovation

Our focus is on designing a superior resale experience for customers that welcomes them into a brand's ecosystem. Our technology integrates with all ecommerce backends, and we work with each brand to get the look, feel, and functionality just right.

Our Team

We are dedicated to building and growing brand-owned resale programs. Our team has deep experience in retail, recommerce, and circularity, and we are inspired by sustainability, rooted in expertise, and driven by our brand partners' success.

Meet our leadership team:

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